SEO & PPC Practices...
SEO - Michigan Search Engine Optimization
Company
 
A high search engine page ranking is by far the most cost effective means of getting hits
to your site, but you need to be at least in the first or second page search engine results to be successful. If
your website is buried on page 35 in the search engine results, how will your potential clients
find you? The answer... Search Engine Optimization, combined with Internet Marketing
WebMart Web development was started with the goal of creating web sites that
effectively reach their target audience. Don't waste your time with the companies who will let your site sit on
page 10 of your Google keyword search results. We will make sure that you are competitive in the
Google page rankings.
What is Search Engine Optimization?
Search Engine Optimization (SEO) is the process of designing, writing, coding,
programming, and scripting your entire Web site so that there is a good chance that your Web pages will appear at
the top of search engine queries for your selected keywords.
Search Engine Optimization can provide your company with global exposure through top
search results in the major Search Engines. A top 10 ranking on the Google search engine can
generate a substantial amount of daily traffic to your website at minimal cost. The traffic that results from
SEO will help you in achieving higher web traffic, lead generation, and increased sales and
profits for your company. Search Engine Optimization improves your online presence and can
increase your company's reputation.
586-635-2587
Internet Marketing Services
- SEO - Search Engine Optimization
- Pay-per-Click Marketing Campaigns
- Contextual Targeting
- Geographical Targeting
- Social Media Networking Platforms
- Viral Marketing
- Advertising Campaigns
- Blogs
- Content Management
Organic vs. Pay-per-Click
When an Internet user performs a search in a search engine two types of results are displayed on the page,
Organic and Pay-per-Click. Pay-per-Click
Marketing advertisements are designed to look like the search results, except for minor visual
distinctions such as their background color and/or placement on the page.
Organic Search Results refer to the listings in search engine results pages that
appear by their relevance to the search terms and are usually displayed on the left side of the body of the
page and are ordered from top to bottom.
Pay-per-Click (PPC) is an advertising model used by search engines and content
networks, in which advertisers pay a Cost-per-Click (CPC) when their ad is clicked. PPC
ads will display an advertisement when a keyword query matches an advertiser's keyword list, or when a content
site displays relevant content. These advertisements are called sponsored links or sponsored ads, and typically
appear adjacent to or above organic results on search engine results pages.
WebMart proudly serves the following areas
in Michigan: Metro Detroit, Oakland County, Wayne County, Macomb,
St. Clair, Monroe, Ann Arbor, Lansing, Flint, Grand Rapids, Kalamazoo, Southfield, Farmington Hills, Troy,
Rochester, Birmingham & everywhere else
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